SegmentsSegments a marketer can build in a minuteReadable rule builder with live counts. For example: ordered at least twice, last order over 60 days ago, opted in to WhatsApp, lives in Delhi NCR. RFM groups: champions, loyal, at risk, lost Predicted next order date Product and category affinity Exclude segments from any campaign
AgenciesSeparate workspaces for every brandAgencies run many brands with separate audiences, consent records, senders and billing, and switch between them without logging out. Data never mixes between brands Roles for strategists, designers and approvers Approval step before sends Client-ready reports per brand